The rising popularity of ready-to-drink (RTD) protein shakes, especially among fitness enthusiasts and millennials, has also been driving the market. Further, the majority of millennials use ready-to-drink protein shakes to manage stress, weight, and tiredness. It has been observed that their excessive use of digital technologies is motivating people to take care of their eye health. Consumers are increasingly choosing protein drinks over milkshakes due to rising lactose intolerance. For instance, Nature’s Best’s isopure zero carb protein drink is a popular health beverage. However, the easy availability of cheaper competitors and the high cost of ready-to-drink (RTD) protein shakes are expected to act as a restraint on the market’s expansion.
Some of the key players of RTD Protein Shakes Market:
Abbott, General Nutrition Centers, Inc., Amway India Enterprises Pvt. Ltd., MusclePharm, Vitaco, GlaxoSmithKline plc, Unilever, Halen Brands, Makers Nutrition, LLC, NOW Foods
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The Global RTD Protein Shakes Market research report offers an in-depth analysis of the global market, providing relevant information for the new market entrants or well-established players. Some of the key strategies employed by leading key players operating in the market and their impact analysis have been included in this research report.
Segmentation by Solution:
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides overview and forecast of the global RTD Protein Shakes market based on product and application. It also provides market size and forecast till 2028 for overall RTD Protein Shakes market with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South America (SAM), which is later sub-segmented by respective countries and segments.